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Tech Trends Driving Enterprise Transformation in 2025: What Industry Leaders Say

  • By Intelliswift
  • 16 January, 2025

The future is here and now, and it's filled with exciting technological advancements poised to revolutionize the way businesses leverage emerging trends in data and AI to improve enterprise capabilities. Beyond enterprise, the impact of widespread innovation accelerated by AI adoption is visible in everyday life. Here at Intelliswift, our industry leaders have been diligently dissecting these emerging tech trends to offer practical insights for your 2025 transformation journey.

In this blog, we'll discuss data governance challenges, best practices for AI data governance, and real-world use cases showcasing its importance in driving business success. Let's delve into the key areas that will shape the future of enterprise:

Salesforce: Powering Customer Experiences




"AI is transforming CRM in two key ways: first, by setting trends and delivering a new level of customer intimacy through hyper-personalized experiences across all channels; and second, by acting as a powerful automation agent that supports sales and marketing teams with operational tasks, ranging from simple to complex, through capabilities like voice, note-taking, summarization, and analytics." – George Varghese, SVP – Consulting and Salesforce


• Enhanced AI Automation: Expect Salesforce to continue its technology leadership as an automation powerhouse for enterprises. AI will streamline repetitive tasks, across various functions, particularly in sales and customer service, to predict customer needs, and personalize workflows, boosting both workforce productivity and customer satisfaction. According to Salesforce, 83% of sales teams using AI reported revenue growth, compared to just 66% for those without AI. This demonstrates the significant impact AI has on driving sales performance and productivity. Salespeople spend approximately 71% of their time on non-selling tasks, such as administrative work and data entry. By automating these repetitive tasks, AI frees up valuable time for sales reps to focus on building relationships with customers.

• Customizable CRM Tools: Gone are the days of one-size-fits-all solutions. Companies effectively using CRM tools experience a 27% increase in customer retention rates, highlighting the importance of tailored solutions that meet specific customer needs. Businesses will gain granular control over Salesforce through customizable solutions, innovating interfaces, and functionalities for optimal user experience and operational efficiency. For example, personalized email campaigns based on CRM data yield a 14% higher click-through rate compared to non-personalized campaigns, demonstrating the power of customization in engaging customers effectively.

• Agentforce AI – the intelligent ally: Imagine AI agents seamlessly integrated with your team, handling complex tasks and providing invaluable support. In 2025, this vision will be a reality, empowering businesses to operate at peak efficiency. As organizations increasingly invest in AI, 79% have already implemented AI solutions, with plans for further investment. This trend indicates a growing recognition of the benefits that intelligent agents bring to business operations. With Salesforce's vision of creating 1 billion Agentforce AI chatbots by 2025, more enterprises will gain access to this innovative technology, streamlining various functions and ingeniously automating complex tasks previously only humans did.

Data and AI: Fueling Decision Making




"AI is no longer a luxury; it has become the essential highway for achieving business objectives. Advancements in generative AI are leading to the emergence of multimodal LLM agents, which are redefining the software industry from code-centric to knowledge-based and action-driven models. By 2025, businesses will benefit from their investments in AI with production-ready use cases, AI agents, and customized LLMs." – Vadivel D, Practice Director, Data Management & Analytics

• Generative AI: The power of generative AI is on the rise, paving the way for sophisticated applications across industries. Look forward to advancements in agentic AI, which will support better decision-making and streamline operations. As of 2024, nearly 30% of organizations were running generative AI in production, a significant increase from just 18% in 2023. This rapid adoption reflects the growing recognition of generative AI's potential to enhance productivity and efficiency across various sectors, particularly in software development and IT operations. Additionally, 63% of developers using generative AI cite faster code creation as a key benefit.

• Data Governance – the bedrock of trust: As AI takes center stage, robust data governance will be paramount. By 2025, it is estimated that organizations will generate approximately 181 zettabytes of data daily, necessitating effective governance strategies to manage this vast influx and ensure data integrity. The State of Data Security Report by Immuta highlighted that nearly 88% of data professionals acknowledge that their employees are using AI tools, yet only half feel their organization's data security strategy keeps pace with AI's rapid evolution. Organizations will prioritize frameworks ensuring data quality and compliance, enabling them to fully leverage AI capabilities.

• Data Analytics – unlocking hidden insights: AI and big data analytics will join forces to unlock deeper insights from vast datasets. Companies utilizing AI-driven analytics report an average return of $3.50 for every $1 invested, demonstrating the financial benefits of integrating advanced analytics with big data. According to McKinsey, a significant 80% of organizations are prioritizing stronger data governance frameworks to ensure compliance and quality as they adopt AI technologies. This emphasis is crucial for maximizing the potential benefits of AI-driven insights. This synergy will fuel data-driven decision-making and propel businesses forward.

Digital Product Engineering: Building for the Future

• Innovation Through AI: Product development will transform with the integration of AI, enabling rapid adaptation to market shifts. As of early 2024, 42% of retail and consumer packaged goods (CPG) companies are actively using AI technology, with an additional 34% assessing or piloting AI initiatives. This indicates a strong trend toward leveraging AI for product innovation and market adaptation. Imagine AI analyzing customer data and suggesting product improvements or predicting future trends – that's the power we're harnessing.

• Low-Code/No-Code Democratization: Organizations using low-code/no-code platforms can build applications 56% faster than those relying on traditional development methods. In 2025, these platforms are predicted to dominate app development. Non-technical users will empower innovation by building apps quickly, fostering collaboration between IT and business teams. Brilworks reports that over 65% of internal business applications are being developed using low-code in 2024.

The Evolving Digital Enterprise

“Enterprises are transitioning from using AI for aspirational purposes to leveraging it to enhance productivity throughout the entire product development and customer engagement/experience lifecycle. In 2025, the focus will shift towards optimizing processes related to development, testing, governance, deployment, security, user engagement, and cloud infrastructure to fully harness AI's potential and deliver tangible business value.” – Arvind Sampath, Global Practice Head - Product Engineering & Integration

• AI & ML – automating for efficiency: The integration of AI and machine learning (ML) will deepen across operations. Expect significant automation, enhanced customer experiences, and predictive analytics capabilities. Companies utilizing AI-driven automation have reported a 30% increase in productivity as AI systems takeover repetitive task, allowing employees to focus on more strategic activities. Furthermore, organizations leveraging AI for predictive analytics are experiencing a 25% improvement in forecasting accuracy, enabling them to anticipate market trends and customer needs more effectively. This shift not only enhances efficiency but also improves job satisfaction among employees.

• Big Data Synergy – powering strategic decisions: The big data analytics market is expected to grow from $309 billion in 2023 to nearly $846 billion by 2031, with a CAGR of 13.4%. This growth is driven by the increasing need for companies to harness large volumes of data for informed decision-making. The marriage of big data analytics with AI and ML will unlock a treasure trove of insights. This will enable organizations to make informed strategic decisions, expanding across territories and offerings, with unmatched confidence.

• Digital Integration – breaking down silos: As companies embrace multi-cloud environments, seamless communication between platforms becomes crucial. By 2024, 85% of enterprises are already using two or more cloud service providers, with 54% utilizing three or more. This trend towards multi-cloud environments necessitates advanced integration tools to ensure seamless communication between platforms. Despite the benefits, companies face challenges in integrating multiple cloud environments. Approximately 60% of enterprises cite difficulties in ensuring consistent data governance across platforms as a major hurdle, highlighting the need for robust integration frameworks. Advanced integration tools will ensure operational agility gained from seamless system interoperability and will eliminate data silos.

Cloud Transformation: Reaching New Heights

"In 2025, cloud computing isn't just infrastructure—it's an intelligent ecosystem where AI transforms every byte from a passive storage unit into a strategic asset, driving $723.4 billion in global cloud services with unprecedented computational agility and predictive power." – Sanjay Kalra, VP, Digital Transformation and Head, Alliances

• Hybrid Cloud Adoption: The Future is Flexible: On average, companies run about 50% of their workloads in public clouds, while 32% are managed in private clouds. By 2025, hybrid cloud environments will reign supreme, offering flexibility in managing workloads across public and private clouds. This allows for optimal resource utilization and enhanced security.

• Digital Infrastructure – gearing up for the future: The global market for digital infrastructure is projected to reach $1,251.09 billion by 2028, growing at a CAGR of 19.1%. Investments in digital infrastructure will focus on supporting cutting-edge technologies like edge computing and quantum computing, promising a revolution in data processing. By 2025, it is anticipated that 75% of enterprise-generated data will be processed at the edge, enhancing real-time data processing and reducing latency for applications reliant on immediate insights.

• Cloud Development Innovations – speed and agility: Spending on Infrastructure as a Service (IaaS) was forecasted to increase by 26.6% in 2024 and it hasn't slowed down. Cloud-native technologies will empower rapid application development and deployment. By 2025, it is predicted that 80% of customer service organizations will apply generative AI technology to improve agent productivity and enhance customer experience. This integration of AI capabilities for rapid cloud innovation will further boost functionality within cloud-native environments. Expect advancements in integration with innovative AI services, further boosting functionality.

Cybersecurity: Protecting Your Digital Assets

"The significance of security cannot be overstated, especially in the era of AI. What resonates deeply with me is the emphasis on value creation – AI without creating value becomes merely a cost exercise. For businesses, particularly in the Financial Services Sector, value creation is essential for driving meaningful impact and long-term benefits. Equally important is ensuring that AI is paired with robust zero trust security measures. These two pillars—value creation and zero trust—must be at the forefront of any organization's AI journey to ensure innovation is both impactful and secure." - Sreejith Chandran, VP, Client Services – BFSI

• Blockchain Applications – building trust: Blockchain technology will gain traction for its ability to enhance transaction transparency and security within environments. The global blockchain market is projected to grow from $20.1 billion in 2024 to $248.9 billion by 2029, achieving a compound annual growth rate (CAGR) of 65.5% during this period. This rapid growth is driven by increasing venture capital funding and investments in blockchain technology, particularly in sectors like digital banking, e-commerce. In sectors like finance and supply chain management, where data integrity is paramount, it will reshape how businesses manage data integrity and build trust with stakeholders.

• Zero Trust Security – always verify: Zero trust security frameworks will become an industry standard. A recent study found that 72% of organizations are either adopting or planning to adopt zero trust architectures within the next two years. The zero trust security market was valued at approximately $29.01 billion in 2023 and is projected to grow at a compound annual growth rate (CAGR) of 16.8%, reaching around $117.3 billion by 2032. This growth is driven by increasing cyber threats and the need for organizations to enhance their security postures. Every access request, regardless of location or device, will be meticulously verified, minimizing security risks.

• AI-Driven Security Enhancements: A Proactive Defense:: Organizations leveraging AI for cybersecurity measures report a 30% improvement in threat detection rates, enabling proactive defenses against evolving cyber threats. Cybersecurity measures will increasingly leverage AI for real-time threat detection and response. These advanced systems will become vital for protecting sensitive data in the face of evolving threats. AI-driven threat detection systems can automate responses to detected threats, significantly reducing the time between detection and mitigation, which is vital for minimizing potential damage from cyberattacks. The global AI in cybersecurity market was estimated at $25.35 billion in 2024, with expectations of a CAGR of 24.4% from 2025 to 2030.

Conclusion

As we step into 2025, AI's transformative potential is reshaping industries by driving innovation, enhancing productivity, and unlocking deeper insights. Businesses are leveraging AI not only to optimize operations but also to predict trends and adapt to evolving market demands. With organizations prioritizing data governance and embracing cutting-edge technologies like agentic AI, edge computing, and multi-cloud integration, the focus is on building seamless, agile ecosystems. Empowering both technical and non-technical teams to collaborate effectively, these advancements pave the way for a future defined by smarter decision-making and rapid innovation.

Technology Trends Agentic AI Digital Product Engineering Digital Enterprise Salesforce Data Artificial Intelligence Cybersecurity Cloud Zero Trust Architecture
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