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Product Manager – Marketing Activations

Job ID: 25-06841
Pay rate range - $80/hr. to $85/hr. on W2

Top Skills:
Product Management, SQL, Stakeholder Management

About the Role
We are seeking a highly motivated and experienced Product Manager to join our Marketing Activations team.
As a Product Manager, you will be responsible for driving the development and success of data products and solutions that support various marketing teams.
Your role will involve collaborating with cross-functional teams, defining product strategies, and ensuring the delivery of innovative and impactful marketing technology solutions.

Responsibilities:
• Build and execute the roadmap of data products and solutions to help improve user engagement on different owned marketing channels including email, push notifications, and others
• Collaborate with different marketing teams to understand their business objectives and translate them into compelling product features and solutions.
• Work closely with cross-functional teams, including engineering, data science, and other product managers, to define specifications and guide the development process.
• Define and track key performance indicators (KPIs) to measure the success and impact of implemented solutions.
• Share status with leadership via sync meetings and weekly status reports
• Drive product adoption and usage by providing training, documentation, and support to internal marketing teams and other stakeholders.
• Continuously monitor industry trends, emerging technologies, and competitive landscape to stay ahead of the curve and drive product differentiation.

Qualifications:
• Bachelor's degree in computer science, engineering, marketing, or a related field. Master’s Degree in Business or Data preferred.
• 6+ years of Product Management Experience with solid prioritization skills.
• Solid in SQL
• Strong understanding of data management and analytics concepts
• Experience building marketing technology solutions.
• Excellent communication and interpersonal skills, with the ability to influence and collaborate across diverse teams, up and across.
• Proven track record of successfully launching and scaling products, demonstrating strong product sense and strategic thinking.
• Ability to manage multiple projects simultaneously, prioritize tasks effectively, and deliver results under tight deadlines.
• Experience working in a fast-paced, agile environment and adapting to changing priorities
• Strong problem-solving and analytical skills, with the ability to make data-driven decisions.
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